Our Research Methods



client buzz:

“I am very pleased with their ability to complete labor intensive research in a manner that fits our organizational goals and deadlines.”

Jeffrey Janes
Director of Marketing

Horizon Medical Center

brand insights research

Competition in the healthcare space is intense.  In this new age of consumer-driven healthcare, how does your brand stack up against the competition?

Catalyst provides specialized research to help management teams make key decisions with confidence and establish 2-5 year strategic plans.  Catalyst can help you:

View Case Study

Solution & Pricing
Focus: How do people feel about your brand versus the competition?
Approach: Telephone Survey (10-12 minutes); 27 questions; includes 10% cell phone users
Respondent: Consumer in household responsible for healthcare decisions
Deliverables: Report showing awareness levels and perceptions of the key brands on attributes important to your hospital with recommendations for moving forward. OPTIONAL - Executive presentation provided live or via WebEx to your team.
Pricing: n=400 $15,000

n=600 $20,000

n=800 $25,000

Calculate Margin of Error

Published prices are based on specs and sample shown above. All expected fees are included. Travel will be billed separately, at cost. Or save money by asking Catalyst to present your Executive Briefing via WebEx. Pricing subject to change, without notice.

Customization is available. Please contact us for pricing.

Need more info? Contact us now!

Want a Custom Solution? Get a QuickQuote

View Case Study

Solution & Pricing
Focus: How important are employee wellness programs to health plan loyalty?
Approach: Telephone Survey (6-8 minutes); 12-15 questions
Respondent: Person in HR responsible for health and wellness programs
Deliverables: Report identifying differences between companies that are using an employee wellness program and those that are not, the key advantages and ROI from such programs, obstacles to program adoption and success, and recommendations on how to promote such programs more effectively to increase loyalty to the health plan.
Pricing: n=100 $16,000

n=200 $28,000
  Calculate Margin of Error

Published prices are based on specs and sample shown above. All expected fees are included. Travel will be billed separately, at cost. Or save money by asking Catalyst to present your Executive Briefing via WebEx.  Pricing subject to change, without notice.

Customization is available. Please contact us for pricing.

Need more info? Contact us now!

Custom Solution? Get a QUICKQUOTE

View Case Study

Solution & Pricing
Focus: Identifying competitive strengths and weaknesses-
B2B Brand Perceptions Study
Approach: Telephone Survey (10-12 minutes); 18-20 questions
Respondent: Key director-level execs within hospitals and systems
(mix of clients & prospects)
Deliverables: Report + Presentation showing perceptions of each major brand in the same category, identifying competitive strengths and weaknesses, and recommendations on product enhancements, pricing, and sales strategy.
Pricing: n=100 $25,000

n=200 $40,000

Calculate Margin of Error

Published prices are based on specs and sample shown above. All expected fees are included. Travel wiill be billed separately, at cost. Or save money by asking Catalyst to present your Executive Briefing via WebEx.  Pricing subject to change, without notice.

Customization is available. Please contact us for pricing.

Need more info? Contact us now!

Want a Custom Solution? Get a QuickQuote