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Company News: TouchPoints

New on the CHR Research Staff

Sheila King, Research Director 

Sheila King brings 20 years of research experience to Catalyst Healthcare Research. She was formerly with Outsell, Inc., where she designed, executed and managed research studies for clients. Her experience ranges from quantitative studies to qualitative focus groups and interviews with consumers and all levels of professionals. She was a Research Analyst at ADT Automotive and the M/A/R/C Group.

Sheila received her Master of Business Administration from the University of Arkansas at Fayetteville and her Bachelor of Business Administration from Middle Tennessee State University. She completed the Principles of Marketing Research certificate program through the University of Georgia and earned Professional Researcher Certification at the Expert level from the Marketing Research Association (MRA). 

Magdalena Dutkiewicz Vaughan, Research Associate 

Magdalena Vaughan was previously with The Buntin Group where, as a research coordinator, she managed, collected and interpreted data to provide insights informing business strategies.  Magdalena has been in the market research field for four years, coordinating various aspects of qualitative and quantitative research projects. 

Magdalena earned her Bachelor of Arts in Experimental and Behavioral Psychology from The University of Memphis. She was recently appointed Research Chair-Elect for the Nashville American Marketing Association 2011-2012 year.